
For product, beauty, lifestyle and values-led brands who want more than content that simply fills a feed.
Before Studio by Georgie xoxo became what it is today, I spent years working as a blogger and creator photographing products, telling brand stories, creating campaigns, attending events, reviewing experiences and building beautiful editorial worlds around the brands I genuinely loved.
I still adore that work and so today and so my brand storytelling offering brings that same instinct into a more intentional creative service.
I immerse myself in your world, understand what makes it special, and create photographs, video and stories that allow other people to experience it too.

Your brand doesn't need another batch of generic content.
It just needs to be truly seen.
The story, the atmosphere, the founder, the details, the rituals, the places, the ideas and the feelings that make it unmistakably yours.
That is the world I want to discover, because I don't believe the most compelling brand content feels like advertising.
So before I create a photograph, a piece of video or a single piece of editorial content, I immerse myself in your world.
I want to devote myself to an understanding about what you have made, why you made it, what makes it special and, most importantly, what you want someone to feel when they encounter it.
My background in art history, musicology and 17 years of blogging, brand building and digital storytelling has taught me to look closely.
I notice the beautiful detail in the corner, the story behind the object, the atmosphere of a room to the hands that made the thing.
And then I look for ways to bring those things to life through photography, film, editorial storytelling and creative direction.

Product Storytelling from the Studio
A beautiful little visual world around one product, collection or offering. Created from my studio with an editorial eye, thoughtful styling and a deep interest in the story, atmosphere and feeling already living inside your brand. Perfect for authors, oracle/deck creators, beauty and wellness brands, makers, stationery and lifestyle businesses, and thoughtful product-led creators.
When Karen Kay sent me her oracle cards, rather than simply photograph the deck and write a review, I immersed myself in the world surrounding the cards including art history, mythology, intuition, ritual, symbolism and enchanted living, and created editorial content that allowed my audience to experience the deck as part of a much larger story.
Through photography, writing and thoughtful curation, this beautiful product became an invitation into a particular feeling and way of seeing the world.
This is the heart of The Studio Story: taking one beautiful offering and discovering the world waiting to unfold around it.


Experience & Venue Storytelling
Your world, experienced. I travel to your gallery, retreat, venue, boutique stay, studio, wellness experience or special destination and immerse myself in what you have created before telling its story. This is for places and experiences that deserve more than a few photographs and a review.
Sculpture by the Lakes is exactly the kind of world I love to enter: a truly extraordinary landscape where art, nature, beauty and contemplation exist together.
Through my work with them, I captured and shared the experience of visiting the gardens and encountering the sculptures within their landscape, creating imagery and editorial storytelling that allowed people to begin experiencing the place before they had ever walked through its gates.
This is what a Storytelling Suite day can become for a physical brand or creative business: a rich visual record of your world with the space, the details, the atmosphere, the people and the little moments that make it yours.


Immersive Experience Design, Creative Direction & Brand Storytelling
Your world, imagined. My flagship creative offering for brands, authors, educators and organisations who want to create something people don't simply consume, but remember. This is where I bring together my background in art history, musicology, storytelling and creative entrepreneurship to help you conceive an entire atmosphere around an idea: a workshop, retreat, launch, exhibition, gathering, campaign or other immersive experience.
My history with Lush began as a teenager, when working for the company became one of the formative experiences of my creative education.
Years later, my blogging work brought me back into their world through their Poole spa, where I experienced and created editorial content around their Synaesthesia and Renaissance treatments.
Rather than simply reviewing the treatments, I approached them as immersive experiences through my background in art history and studying synaesthesia, paying attention to the atmosphere, sensory details, history, ritual and emotion surrounding them.
The result was storytelling that allowed my audience to understand not simply what the treatment was, but what it felt like to enter the Lush world and experience it for themselves.
That is the magic of a Story Campaign: taking an experience, launch or offering and building an entire narrative around it.


Let's have a gentle, no-pressure conversation about your work and how I might help it reach further into the world.